Case Studies

Below is a selection of our most recent case studies which we hope will provide you with an idea of the range and quality of work that we can supply.

Captain Cook Square Circus

Added: 6th November 2017

What They Asked For?

A four week Summer activation for families and children of Middlesbrough, combining interactive and performance based elements.

What We Did

We cre.... View Details

Halloween at Captain Cook Square

Halloween at Captain Cook Square Shopping Centre

Added: 3rd November 2017

What They Asked For

A scary interactive event in the heart of Captain Cook Square Shopping Centre, engaging with families and the public for Halloween.

What We Did

We .... View Details

Dalton Park Disco Roller Rink

Dalton Park Roller Rink

Added: 9th October 2017

What they asked for

A fun and interactive summer activity to keep families entertained during the school holidays, promoting leisure offers now in place with the phase two development of .... View Details

Dalton Park | Seaham in Co Durham

Active Northumberland £1 Gym Membership Activation

Active Northumberland

Added: 21st February 2017

What They Asked For:

To add an experiential feel to the relaunch of Active Northumberland, encouraging as many sign ups to their £1 gym membership scheme as possible.

What.... View Details

Dalton Park Italian Week

Italian Week Dalton Park

Added: 31st October 2016

What They Asked For

An Italian themed experiential event aimed at shoppers of Dalton Park to promote their Phase Two Development and the opening of Pizza Express at the centre.

.... View Details

Dalton Park | Durham in Co Durham

#BoohooMANFreshers Nationwide Activation


Added: 13th October 2016

What They Asked For:

Teams of fashion forward brand ambassadors to promote, targeting students by combing both social media with live activations, aimed at Instagram.

.... View Details

DFDS at The Tall Ships

DFDS Giant LEGO Ferry Jubilee Seaways

Added: 6th September 2016

What They Asked For

A way of promoting DFDS’ Amsterdam mini-cruise and hotel break offers at the Tall Ships Regatta event in Blyth.

What We Did

Provided promotio.... View Details

DFDS Seaways | North Shields in Tyne and Wear

Free Parking With Dalton Park

Dalton Park Traffic Warden

Added: 16th August 2016

What They Asked For:

A way of advertising Dalton Park’s new Phase Two Developments, and specifically their 1500 free parking spaces available at the Outlet Centre. 

W.... View Details

Dalton Park | Durham in Co Durham

Road Respect Euro 2016 Tour

Roadi, Euro 2016 Tour

Added: 4th August 2016

What They Asked For:

A set of experiential events celebrating the Euro 2016 football tournament being held in France, linking in with the #AllezTheLads digital campaign.

What We.... View Details

Road Respect

Crabbies Grand National Airclad Popup Bar

Crabbies Grand National Airclad Popup Bar

Added: 25th April 2016

What They Asked For

Experienced bar staff and mixologists to work on their Airclad popup bar at the Crabbies Grand National in Liverpool.

What We Did:

The Airclad popu.... View Details

"“For the build up to the Crabbies Grand National we placed our branded Crabbies airclad in the heart of Liverpool and in the extremely popular Liverpool ONE shopping centre. Independent Events once again supplied the promotion staff who were fantastic and really brought the activity to life, the staff were energetic and really embraced the brand and the whole Crabbies Grand National experience which generated a buzz to the consumers who not only visited the air clad but around the shopping centre in general. IE also supplied the bar with mixologists who showed off their skills and flare by serving up special cocktails using a variation of Halewood International spirits and brands”."

Jamie Collin - Brand Activation Manager - Crabbies | Liverpool in Merseyside

Luxury Leisure Promotional Staff

Luxury Leisure Newcastle

Added: 25th February 2016

What They Asked For

Ways to promote Luxury Leisure's amusement arcades around the United Kingdom.

What We Did

Over the past 4 years, we have provided promotional s.... View Details

Luxury Leisure

Road Respect Christmas Market Activation

Road Respect Christmas Market

Added: 25th February 2016

What They Asked For

A series of live events to spread road safety messages around Christmas time, covering 6 areas of the North East within the NRSI partnership; Newcastle, Gateshead, Sun.... View Details

Road Respect

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